Facebook CEO Mark Zuckerberg, is moved by a deep desire to connect the whole world through social media. As a result he has been investing large sums of money into his projects, and using all the synergy from their companies, enabling them to grow on a very fast rate.
Mark Zuckerberg owns Facebook, Whatsapp, Instagram, Messenger and several other companies. But what most of us don’t know is that there is a huge rivalry between Mark Zuckerberg and the founders of snapchat.
According to the Wall Street Journal, Facebook tried to buy Snapchat with an offer of $3 Billion in 2013. After being turned down, Mark Zuckerberg came up with an application similar to Snapchat called Poke.
Poke was a failure, but since then, Facebook has been planning a way to destroy Snapchat completely. This is also due to the fact that Snapchat is taking over both Facebook and Instagram users, which made Mr Zuckerberg even more furious.
The new response arrived sooner than we all expected, Instagram just launched “Stories,” a new feature which seems more like an upgraded version of Snapchat.
“Good artists copy, greater artists steal.” – Pablo Picasso
The new feature works just like Snapchat. When questioned about this fact, Instagram CEO Kevin Systrom said that “They deserve all the credit… This isn’t about who invented something. This is about a format, and how you take it to a network and put your own spin on it.”
Instagram is at a huge advantage as it has more than 500 million daily active users, against the 150 million from Snapchat.
Two things will possible happen with this change. One: The new feature will lift-up Instagram and Snapchat will start losing some of its popularity, or Snapchat will respond to these event quickly and Instagram’s new feature will become a complete flop.
Independently of what happens, what I am sure of is that Mark Zuckerberg will not settle until he has complete control over the world’s greatest social networks, and I am very excited to see how far this “story” will go.
Share with us in the comments section below, who do you think will win this battle?